Wishlists help shoppers save products they love, organize them into lists, and share them. Adding wishlists to your store enhances the customer journey, encouraging more sign-ins and boosting revenue.

• Across Device Access: Shoppers can easily add items to their wishlist with a simple click and access their lists from any device.
• Multiple Wishlists: Shoppers can create various wishlists for different needs or events, such as birthdays, holidays, or personal use.
• Shareable Wishlists: Shoppers can share wishlists with friends and family, making giving and receiving the perfect gifts easier.
• Guest Wishlists: Guests can start wishlists without an account and later sign in to save them.

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Launching Wishlist

1. Activate wishlists

2. Add a "favorite" button to the product page.

3. Add a "favorite" button to products on a collection page.

4. Add a "favorite" button to your navigation

Measuring results

The Status Admin reflects your most favorited products & attributable revenue for Wishlist. View your admin here.

To identify total customers who have ever wishlisted an item create the following segment in Klaviyo.