With Surveys, you can now capture zero-party data from customers creating accounts. This is a powerful way to learn who your customers are & what they are shopping for.

Combined with our Klaviyo integration, Surveys will enable you to create personalized marketing messages & drive repeat purchases.

There are three ways for customers to interact with Surveys:

1. When creating an account for the first time,
2. When clicking “Complete your profile” on the home page of your accounts
3. When clicking the Survey URL in email or text.

<aside> <img src="/icons/info-alternate_blue.svg" alt="/icons/info-alternate_blue.svg" width="40px" /> All data points collected with Surveys are immediately saved in Shopify as Customer Metafields. They can also sync to Klaviyo by activating our Klaviyo integration.

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https://www.loom.com/share/efa3c5ddeb0c4b4aaa24c34e65a41481

Considerations for using Surveys

• To complete a survey, customers must be logged in. If they receive a survey link but are not logged in, they must log in before proceeding.
• You can create multiple surveys as needed. However, only one survey at a time can be displayed at login and show a reminder on the For You page.

Set up customer preferences

Before creating a survey, set up your Preferences if you haven't already. These preferences will be used as the survey answers. Currently, surveys only support Single Choice or Multiple Choice preferences.